In September 2021, BAT reported that Vuse was the most popular e-cigarette brand Largest Vape Supplier in Canada, France, Premium Vape Germany and Largest Vape Supplier the UK, and that its Vapor Store enterprise reached 7.5 million consumers. Additionally, R. J. Reynolds continues to market the original, non-filtered Fortunate Strikes within the United States. 1948 advert produced for NBC claimed that the model was "most popular by skilled smokers". Princess Margaret was identified to smoke Chesterfield all through her life.

Within the team's début season, they initially wanted to brand Jacques Villeneuve's automotive in the red and Online Vape Store white Lucky Strike livery, Vape USA whereas branding Ricardo Zonta's automotive with the blue colours of 555. Nevertheless, the FIA blocked the move, and the group were forced to run two comparable liveries. Supply of each was restricted and the substitute supplies made the packaging look drab, however attributing the package replace to the struggle effort helped Lucky Strike seem more patriotic.

Famed industrial designer Raymond Loewy was challenged by company president George Washington Hill to improve the prevailing inexperienced and crimson package deal with a $50,000 wager. In the 1994 movie The Shawshank Redemption, Largest Vape Supplier Red (Morgan Freeman) is seen giving a pack of Chesterfield cigarettes to Heywood (William Sadler) after dropping the "Fresh Fish" bet. In the 2005 movie Memoirs of a Geisha, after Pumpkin has immersed herself in World War II American soldier tradition, Discount Vape she tells Sayuri that she solely smokes Chesterfields now.

Cigarette instances was fashionable with soldiers, and plenty of World War I and World War II veterans (e.g., James Doohan) said that cigarette instances saved their lives by stopping bullets. Lucky Strike was one of many manufacturers included within the C-rations offered to American troops during World War II.